Logo Design and Brand Identity for Small Business | YMS Consulting | DMV
Logo and Brand Identity

A visual identity you can feel.

Every brand has a heartbeat — a pace, a rhythm, a feeling. Your visuals should communicate it before a single word is read.

Who this is for

A brand identity package is for you if…

  • Your logo was made in Canva in a hurry years ago — and it shows
  • You have grown but your brand visuals still look like a startup
  • You want clients to feel your quality before they ever reach out
  • You are launching a new business or rebranding and need to start with something real
  • Your brand looks nothing like the level you are actually operating at
The experience

A visual identity built to last.

We do not just design a logo. We build a visual language for your brand — the colors, fonts, imagery direction, and visual rules that make your business instantly recognizable across every platform, every piece of content, and every client touchpoint.

This is not a Canva template. This is a brand identity that speaks for you before you ever say a word.
Entry point

Start with a brand Power Session.

A 90-minute brand strategy session. We define your brand personality, visual direction, competitive positioning, and creative brief. Every branding project starts here.

$19790 minutes
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Brand identity packages

Three depths of brand build.

Brand Foundation

Starting at

$500

Delivered in 1–2 weeks

  • Primary logo — one concept direction, two rounds of revisions
  • Brand color palette — 4 to 6 colors with hex codes
  • Brand typography — primary and secondary font pairing
  • Business card design
  • Brand guidelines one-pager
  • All files in PNG, JPG, SVG, and PDF
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Brand Transformation

Starting at

$1,500

Delivered in 3–4 weeks

  • Everything in Brand Suite
  • Brand strategy session — personality, positioning, and visual direction defined before design begins
  • Three initial concept directions to choose from
  • Brand photography direction guide — mood board and shot list
  • Full website color and typography application guide
  • Pitch deck or capability deck template
  • 30-day brand support after delivery
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Pricing is a starting point. Final scope and investment are confirmed after your Power Session.

The brand process

Six steps from creative brief to handoff.

  1. Power Session Reveal

    We audit your current brand, define your positioning, and build the creative brief.

  2. Direction Ignite

    Mood board, color exploration, and concept direction presented for your approval.

  3. Lock it in

    Agreement signed, deposit received, start date confirmed.

  4. Design Scale

    Your brand identity is built based on the approved concept direction.

  5. Revisions

    You review and we refine. Two revision rounds included.

  6. Deliver Elevate

    All files delivered in every format. Brand guide handed off. You are ready to launch.

How RISE applies here

Brand identity, through the four phases.

R01 Reveal

Visual brand audit and competitor review.

I02 Ignite

Brand personality and visual direction.

S03 Scale

Logo, brand guide, and template kit delivery.

E04 Elevate

Brand application guide and 30-day support.

Ready for a brand that looks like the business you have become?

Book a Power Session. 90 minutes. Strategy delivered. Everything else follows.